The new start-up savings and discount company needed to explain their new type of business model to merchant partners as well as the first wave of consumers. How do you address both B2B and B2C in the same video?
We worked with Caffeine Agency in Minneapolis to write the copy, which I storyboarded and produced.
Keep the video to 2 minutes.
Build upon the strong visual brand.
Make the video sticky.
We were able to secure an former Miss Utah to be our main model for the video shoot.
Our expectations were absolutely surpassed. We are so glad we chose Mark for this important project.
Sunny Hunt, Director of Marketing